GENERA
BRINGING INNOVATION TO LOTTERIES
Genera Networks is a provider of innovative lottery games, concepts and game add-ons. We work with regulated operators to offer products that are unique in their combination of simplicity, high entertainment value, broad distribution, and attractive winnings. Our products are omni-channel and designed to attract the new generation of lottery players.
NABOR
YOUR HOME IS YOUR TICKET
Nabor® is a social omni-channel lottery game where you play with your home address and win with your neighbours. Each draw provides thousands of guaranteed winners that are geographically clustered, resulting in a social game about winners, places and stories.
WIN WITH YOUR FRIENDS AND FAMILY
Friends is a social lottery game where you use your phone to invite your friends and family to play. They’ll invite their friends and family, and soon you’ll have a whole network of ’friends’ playing with you. You win when your friends win and vice versa!
CONCEPTS
An e-commerce tool utilizing the power of lotteries – win what you desire!
A social lottery platform where players compete in luck based tournaments
An immersive eSports platform where enthusiasts interact and bet on games
A loyalty-creating tool providing incentives for customers using a product or service
A lottery engine – providing an easier way to become a millionaire – every day
A loyalty-creating game that gives players a chance to win on their losses
Solutions
Our team of lottery experts offer a full scope of solutions for operators including gap analysis of technical solutions and games, detailed insights on how to achieve their desired targets, aggregated product & technology solutions and business advisory.
CASES
Share the joy in Norway
In 2015, Norsk Tipping launched a local version of Nabor® called Nabolaget. The game creates daily winners and lots of player engagement in social media. Thanks to this game so far, Norway has more than 180 new millionaires and over a thousand winning neighbourhoods and counting!
Multi channel distribution in Germany
LOGEO, a German version of Nabor® was launched in the state of Baden Württemberg in 2017. The game reaches more than 9 million potential players online and a network of over 3.200 retailers. LOGEO´s main targets is to increase registered players and attract a younger target audience.
Subscription based lottery in Finland
In 2014, Finland´s national lottery, Veikkaus, became the first operator to launch a version of Nabor®. The game, Naapurit, had a successful launch and delivered on all strategic targets within the first year such as reaching new customers without product cannibalization, adding subscription and increasing the number of registered players.
